The "Hey Effect."


So what sets us apart? 


We don’t just talk the talk — We’ve been walking the walk for the past 10 years now. While a lot of agencies are run by people who have just done that, we’ve been running our own eCommerce brands. Hey is a way for other brands to be able to access our internal team. This also means we test and refine everything we offer our clients on our brands first so we can be sure we’re offering the best service possible.

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What’s our secret sauce? 

When brands come to us saying ‘We’ve tried it before and it didn’t work’ or ‘I don’t know where to start’ we can confidently say "you've come to the right place".

Our secret sauce is in our people and our processes so let’s break that down:

OUR DATABASE | We use our ever-growing in-house database of over 2500+ top performing influencers to scale your brand. These are influencers proven to convert via directly attributed sales from previous campaigns.

TRAINING | Then we train our influencers to sell for your brand and match them with aligning products they love to create content that converts.

OMNI-CHANNEL APPROACH | Select from multiple channels (Instagram, TikTok, Youtube, Snapchat, or Twitch), from micro to macro influencers, from our worldwide network of influencer relationships.

RESULTS-DRIVEN | Get compounding results with our proven influencer brand strategy which helps our clients generate over $1M / month of attributed revenue.

The "Hey Effect."


So what sets us apart? 


We don’t just talk the talk — We’ve been walking the walk for the past 10 years now. While a lot of agencies are run by people who have just done that, we’ve been running our own eCommerce brands. Hey is a way for other brands to be able to access our internal team. This also means we test and refine everything we offer our clients on our brands first so we can be sure we’re offering the best service possible.

What’s our secret sauce? 

When brands come to us saying ‘We’ve tried it before and it didn’t work’ or ‘I don’t know where to start’ we can confidently say "you've come to the right place".

Our secret sauce is in our people and our processes so let’s break that down:

OUR DATABASE | We use our ever-growing in-house database of over 2500+ top performing influencers to scale your brand. These are influencers proven to convert via directly attributed sales from previous campaigns.

TRAINING | Then we train our influencers to sell for your brand and match them with aligning products they love to create content that converts.

OMNI-CHANNEL APPROACH | Select from multiple channels (Instagram, TikTok, Youtube or Twitch), from micro to macro influencers, from our worldwide network of influencer relationships.

RESULTS-DRIVEN | Get compounding results with our proven influencer brand strategy which helps our clients generate over $1M / month of attributed revenue.

Meet our Founder, Gretta van Riel.

Gretta started Hey Influencers in the hopes to help brands leverage their relationship with Influencers to bring conversions. She was one of Australia's top young entrepreneurs and was on Forbes 30 under 30s List. With 5+ multi-million dollar companies under her belt and years of skin in the game, she has mentored our team and built an empire!

The Hey Team.


Campaign Strategy + Operations

Ally

Ally is our superstar general manager, she overlooks our team and guides them to success! She helps the team develop and implement key business strategies and pops in to help out whenever she can. In her spare time you’ll catch her obsessing over her cute Chocolate Cocker Spaniel, Rafa or munching on hot chips!

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Instagram/ Tiktok Strategy + Re-collabs

Sienna

With a wealth of knowledge and a bright personality. Sienna will be the first face you’ll meet at Hey. She’s your go to gal for any questions about what we do. Schedule a call today! Her guilty pleasure is a Matcha Latte or a Coconut marg on the weekends! 

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Campaign Strategy + Copywriting

Evi

Evi is our all round girl having worked closely on all social platforms and a range of brands throughout the years. You’ll never catch her missing a long morning walk with an extra strong coffee in hand to set her up for the day. From years of industry experience she has developed strong skills and powerful proven strategies that she draws upon to drive success in every campaign.

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Tiktok Strategy + Industry Knowledge

Geena

Geena is the TikTok power house, always on top of the latest trends in the ever changing digital atmosphere. With extensive knowledge in building personalised strategies and campaigns. You’ll find her always starting her days with an oat latte and almond croissant

Instagram + Design/Feed Curation

Tammy

Tammy is across all things Instagram and TikTok, discovering new influencers and niches for our campaigns. She works behind the scenes to ensure everything runs smoothly, constantly communicating with clients and talent. When she's not at work, you can find Tammy at the beach. Usually with a cappuccino in hand, she will be watching the sunrise and dog spotting.

Instagram Strategy + Training/

Onboarding

Georgia

Your go to girl for anything Instagram related and organisation, she prides herself in her commitment to building strong relationships and positive experiences with our clients and influencers. One thing she can’t live without is her pride and joy, Suzuki Jimny called Jim!

YouTube + Influencer Discovery

Leish

From Micros to Macros and all things Youtube Leish is your girl! Having grown up around social media and experiencing the rapid changes of our digital eco system, Leish is on top of it all. You’ll find her working closely with our brands and influencers to tailor the perfect campaign for you. She spends her free time singing, playing guitar and reading a mountain of books!